Social innovation may start with one person, an organization or a community, but it takes a network to make true and lasting change happen.
All three sectors (private, public and not for profit) must work together, as well as with the public to achieve the solutions and outcomes sought to address today’s challenges. These collaborations are both domestic and international, and can be physical and virtual.
Achieving systemic, social change requires a shared understanding of the problem space. This demands a shared terminology, as well as a holistic evidence base about the social issues being addressed and the populations being served.
The design thinking process is structured to encourage, not eliminate, opposing views and differences. This is accomplished by creating an environment and processes to achieve needed compromises and accommodation to ‘nudge’ the needle on social challenges.
Together, hard (quantitative) and soft (qualitative) data inform a story and uncover new narratives – about how an individual, a neighbourhood, a community, a city, a nation is doing. One type of data without the other is incomplete.
The qualitative side, the one often ignored and under-valued, is in fact the missing link that can lead to systems-tipping insights and innovations. Social development by design focuses our work to enable the telling of the real narratives that will bring about positive and lasting change – for individuals, neighbourhoods, communities, cities and even Canada as a whole.